Postcard spotted in a Champéry shop:
Il n’y a qu’un seul bon chemin, et c’est le tien!
Translation: There’s only good path, and it’s yours.
It’s a syrupy cliché, for sure, and any other time, I would have dismissed it out of hand. But, like a lot of cliches, there’s truth underneath the worn surface. Finding myself happily wandering around the Swiss Alps, mixing my job at home with discussions about trail running with a wide range of enthusiastic Swiss mountain runners, it definitely resonated.