Run the Alps Ibex Shirts are here!

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Jul 1, 2014

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I’ve observed over the years that Euro trail runners tend to be quite a bit more fashionable on the trails, than my American trail running pals.

Well, I finally have some good news on that front. We’re catching up! (I know you’re all greatly relieved.)

And they're not just for running, either: Kara, Meg and Doug kick back with their new Run the Alps shirts. Possible side effects may include a sense of greater self-esteem and unwavering attention from others. — And they’re not just for running, either: Kara, Meg and Doug kick back with their new Run the Alps shirts. Possible side effects may include a sense of greater self-esteem and unwavering attention from others.

Okay, maybe I’m overstating the case here, but I am glad to share that we now have a Run the Alps version of what is absolutely my favorite trail running shirt, period: Ibex wool t-shirts. And, we’re offering them to our Run the Alps friends and partners at little more than our cost.

Backstory: I balked for years. Ibex Merino wool shirts are pricey, no doubt about it. And, I wondered, how cool could wool possibly be, on a hot summer run?

Well, I’m a total convert. Whether you grab one of our shirts or not, give wool a go. It’s absolutely stink-free, cool and comfortable. I love it!

Shameless Commerce alert: Email us if you’d like one. We’re selling them to Run the Alps friends for just $60. That’s more affordable than anywhere else we’ve found. If you’ve ever wanted to give wool a try, now’s a good time! Euro friends of Run the Alps: we’ll be bringing a stack over in a few weeks, so let us know if you’d like one. A women’s cut shirt is available, and we’ve got several colors on hand and more coming, too!

One shirt at a time, we’ll close the gaping fashion gap. We can hear the collective sigh of relief out there, already.

Run the Alps visited with Valentina Belotti, past world record holder in the Vertical Kilometer, at the Mount Washington Road Race. We're certain the shirt did it! — Run the Alps visited with Valentina Belotti, past world record holder in the Vertical Kilometer, at the Mount Washington Road Race. We’re certain the shirt did it!

We're trail runners, not fashion photographers. But, you get the idea! (The back features a ridge line similar to the front.) — We’re trail runners, not fashion photographers. But, you get the idea! (The back features a ridge line similar to the front.)

Doug Mayer

Doug Mayer is the founder of Run the Alps and lives in Chamonix, France with his labradoodle, Izzy. He is the author of The Race that Changed Running: The Inside Story of UTMB and writes for Outside Online and Ultrasignup News. His upcoming book is a graphic novel about Italy’s 330km long Tor des Géants trail race.